Marketing
RELEVANT COURSES FOR SPECIFIC MARKETING JOBS
A marketing career typically involves generating interest in a company’s brand and products, but marketers go about that work in various ways. If you choose to pursue this in-demand work, there’s more than one career path to explore—and lots of growth opportunities. Below, we provide suggested courses for those interested in various marketing positions.
Product and Brand Manager
- Product and Brand Management (MKT3717)
- Marketing Analysis and Decision Making (MKT3811)
- Digital Marketing (MKT3714)
- Research for Marketing Insights (MKT3722)
- Sustainability Marketing (MKT3724)
- Business-to-Business Marketing (MKT3715)
- Wealth Management and Marketing (MKT3723)
- Product Experience Management (MKT4720)
- Pricing Strategy (MKT4811)
- Distribution Management: Channels and Platforms (MKT4719)
- Marketing Strategy and Execution (MKT4761H)
Marketing Communications and Content Marketer
- Advertising and Promotion Management (MKT3718)
- Marketing in Social Networks (MKT3761E)
- Digital Marketing (MKT3714)
- Product and Brand Management (MKT3717)
- Research for Marketing Insights (MKT3722)
- Consumer Decision Making (MKT4714)
- Customer Experience Management (MKT4723)
- Social Impact Marketing (MKT3761C)
Marketing Research and Analyst
- Research for Marketing Insights (MKT3722)
- Marketing Analysis and Decision Making (MKT3811)
- Customer Relationship Management (MKT3716)
- Customer Analytics and Visualization (MKT4721)
- Consumer Decision Making (MKT4714)
- Marketing Analytics (MKT4812)
- AI in Marketing (MKT4761J)
- Disruption and Marketing (MKT4761F)
Sales and Account Manager
- Services Marketing (MKT3711)
- Business-to-Business Marketing (MKT3715)
- Customer Relationship Management (MKT3716)
- Digital Marketing (MKT3714)
- Personal Selling and Sales Management (MKT4722)
- Customer Experience Management (MKT4723)
- Pricing Strategy (MKT4811)
- Distribution Management: Channels and Platforms (MKT4719)
- Marketing Strategy and Execution (MKT4761H)