BMA5001 Managerial Economics
The objective of this course is to provide a rigorous foundation in economic theory for analysing the key managerial decision problems of firms and other economic organisations. The course develops the analytic tools of microeconomic theory for modelling the economic behaviour of economic agents (consumers, firms, asset owners etc.) and the functioning of markets, and shows how these tools can be applied to deal with problems of practical relevance to managers. The course takes a “modernist” approach, incorporating recent theoretical developments such as transaction costs theory, markets with asymmetric information, principal-agent models to enhance the student’s appreciation of the analytical power and practical applicability of economic theory.
BMA5011 Macroeconomics in the Global Economy
The purpose of this Module is to provide students with the necessary tools and economic framework to better understand and analyse macroeconomics issues such as economic growth, unemployment, inflation, business cycles, government budget, trade deficit/surplus, and the measures and policies adopted by government and international institutions to cope with them. Undoubtedly, macroeconomics at both the domestic and international levels will have impact on the business decision and strategies for product innovation, market expansion, and investment. This module emphasises on application of the macroeconomic models and analytical framework to real life macroeconomic events in the global economy.
BMA5013 Corporate Strategy
This course focuses on the work of top management in business organisations. The primary perspective adopted is that of the general manager at the head of a business entity the corporation, business, division, or plants whose main responsibility is the overall success of his or her organisation. The course concentrates on the skills and actions required of the general manager for the development, communication and implementation of strategic organisational choices in the context of complex business situations. Two related areas make up the core of the course. The first, strategy formulation, address the goals and objectives of the course, and the means by which these goals and objectives are to be achieved. The second area, strategy implementation, concentrates on how the general manager deploys the organisation’s resources to implement, control and improve the formulated strategy. In order to capture the pragmatic, action oriented nature of the general managers’ task and the complexity of the environment in which he or she operates, part of the course is taught through the case method. In addition, students will be exposed to a range of practitioner or theoretical readings on the subject.
BMA5102 Legal Issues in Business
This course introduces students to the basics of laws and legal reasoning, particularly in the context of business. Topics covered under this course include the role of law and international organisations in business, sources of international and domestic law, classification of law, dispute resolution, conflicts of law and contract law. Students will be able to understand the legal risks involved when entering into contracts with parties from another jurisdiction and the different ways they can seek redress when the other party defaults.
BMA5104 Global Strategic Management
The course aims to provide participants with the basic theoretical knowledge, skills, and sensitivities that will help them deal effectively with key management issues and challenges in today’s global business environment. We intend to explore the major issues and challenges facing companies with worldwide operations as seen by the managers themselves. The questions addressed include:
i Why do firm globalise?
ii What are the various demands of operating in a global environment?
iii What are the operating tasks involved in implementing multidimensional global strategies?
iv What is the nature of the general management challenge involved in managing a complex organisation in a rapidly evolving global environment?
Each of these areas poses the multidisciplinary issues that are the hallmark of the general manager’s job. The course will offer plenty of opportunities for students to: bring their diverse perspectives and experiences; solve complex business problems; and build on the knowledge acquired in several previous functional courses.
The course provides a comprehensive overview of the major elements of high technology entrepreneurial activity, including evaluation and planning of a new business, intellectual property protection, financing, team building, product development, marketing and operational management issues, alternative models for revenue and growth, and exit strategies.
The course is targeted primarily at graduate students with technical backgrounds, particularly those from engineering, science and computing who are interested in commercialising their inventions or technical know-how by starting up their own ventures.
BMA5112 Asia Business Environments
This course studies the evolution of the Asia-Pacific business environment in the context of industrialisation and modernisation. It presents the patterns of economic development and political and social change, while emphasising the economic, political and social institutions of the region.
The course begins with the principles of international trade, foreign direct investment, and exchange rates. It then examines how institutions such as the State and markets interact to shape optimal corporate strategy.
The course then proceeds to thematic country studies, which emphasise the development and evolution of economic, social, and political institutions in the context of particular Asia-Pacific countries.
BMA5115 Management of Technological Innovation
The aim of this course is to help students develop a strong conceptual foundation for managing technological innovation. It introduces concepts and frameworks for analysing how firms can create, commercialise and capture value from technology based products and services.
The course is not just for those who want to become technopreneurs or technology managers. It also covers commercialising technology, how to manage innovation within a corporation, or how to protect an invention you might someday want to commercialise. The focus is on management rather than the specific details of any particular technology, i.e. this is not a “technical” or engineering course. This is also not a course on Information Technology, although some of our examples come from the IT industry.
BMA5119 Family Business
Family firms are the dominant type of publicly traded firms everywhere around the world. As such, family firms play an important role in all economies, but especially so in Asian economies, where large family firms often constitute a large part of the private sector. Large Asian family firms - the focus of this course - are often organised into corporate groups. This type of organization has lost its attractiveness in many parts of the developed world, but continues to be important in most emerging economies. In many ways, the Asian family firm defies the wisdom of strategic management. Its demise continues to be predicted, but does not appear imminent. This course provides students the opportunity to develop deep skills and understanding of the strategy and governance of family firms, and focuses in particular on strategic issues faced by family firms in Asia. Topics include characteristics, strengths and weaknesses of family ownership and management, the governance of family businesses, and how to sustain the legacy of family business. The knowledge obtained from this course is essential to doing business intelligently with family firms in Asia and globally.
BMA5122 Macroeconomics & Finance: Perspective from Asia
This module explores the link between macroeconomics, financial markets and policy in Asia, from a structural as well as cyclical perspective. Students taking this module should have three goals in mind:
1 Gain a broader historical and comparative perspective on Asia’s economic development and macroeconomic policy framework
2 Deepen understanding of applied macro and international economics theory through case studies focused on Asia
3 Develop an appreciation of the interplay between financial markets and macro/financial policy
The course draws on and extends many analytical tools of macro and international economics covered in BMA5011, which is a pre-requisite. Topics covered include: capital flows in Asia and policy challenges, real exchange rate adjustment in Asia and macroeconomic imbalances, regional economic integration and implications for business cycles and asset price, and the legacy of Asian financial crisis and the future of Asian exchange rate regime.
BMA5123 Managing for Environment Business Sustainability
For the sake of the their market reputations, public relations, regulatory management, access to capital, and long term resilience, firms must recognise the many ways in which they affect the environment and natural resources over the long term, and the ways that the environment and natural resources, in turn, affect the firms’ long term sustainability. This course will take you through a series of topics to help you examine how firms, and the markets on which they depend, are affected by commodity prices, government environmental and resource policies, and consumer attitudes to the environment. You will review a number of analytical issues related to sustainability mapping, life cycle analysis, carbon finance, risk management, political risk analysis, renewable energy investment, ISO compliance, and sustainability metrics to provide practical skills and insights. The course will then turn to strategic issues of managing sustainability including corporate governance and organization, investor and employee relations, public engagement and sustainability reporting, product design, and supply chain management.
Throughout the course the emphasis will be on the use of data to help firms understand not only their own operations, but the larger environment (physical, political, and market) in which they work. The course will compare various views of sustainability from global, national, municipal, business and consumer levels, and from profit, risk management, and ethical perspectives.